How to Choose Keywords and Make Good Use of Google Insight When It Comes to Google Adsense
I come across this post on digitalpoint forum, which is a famous known for online marketing and monetization, and I saw this post and I think I shall share it with you here. It’s a real informative post in the field of how to make money by using google adsense, the OP made it especially clear and easy when it comes to keywords selection. If you are going after google adsense, you shall read this post too but remember I make no guarantee that you will make big money with the OP’s method. You have to make your own decision and take your risk too.
some place to post your content, preferably your own web property (I mean a proper domain name and webhosting, with a CMS installed such as Drupal or WordPress) ……
- know the basics of Google Insights: http://www.google.com/insights/search/#
- install Google Analytics on your site …… here’s the url for Google Analytics: http://www.google.com/analytics/
So, in Google Insights you have several categories:
Arts & Humanities
Automotives
Beauty & Personal Care
Business
Computers & Electronics
Entertainment
Finance & Insurance
Food & Drink
Games
Health
Home & Garden
Industries
Internet
Lifestyles
Local
News & Current Events
Photo & Video
Real Estate
Recreation
Reference
Science
Shopping
Social Networks & Online Communities
Society
Sports
Telecommunications
TravelThat’s 27 categories, it’s handy because my method takes 4 weeks to complete, so that’s 28 days, …… doing my method one time will allow you to receive minimum $100 every month from AdSense, but if you do it again then that will be $200 per month minimum until you die or remove the pages totally from the internet.
…… take the category SPORTS as an example ……
So you go to Google Insights and you don’t put anything in Search terms input box, you let it empty, on the right you have 4 dropdown lists which default at:Web Search
Worldwide
2004 – present
All CategoriesChange it so it looks like:
Web Search
United States
Last 12 months
Sportspress the button Search on the right. OK, on the next page, scroll down to the bottom of the page and look at the two lists “Top searches” and “Rising searches”..
For the purpose of this demonstration I’ll show you what I get at this moment, it will surely be different when you’ll do it yourself, because it will be in the future compared to me (duh!) so:
Top searches
1. football
2. basketball
3. nfl
4. golf
5. sports
6. baseball
7. nba
8. soccer
9. espn
10. clubRising searches
1. super bowl 2011
2. fb
3. packers
4. bulls
5. giants
6. steelers
7. nba
8. super bowl
9. twitter
10. cricketThe goal will be to choose 1 keyword from each list, so make sure you use your brain and show some creativity here.. First rule to help you, if one keyword is present in both searches, pick this one as the first keyword, so here we see that NBA is in both lists, so I take NBA, then for the second one I would also take another word present in both lists but there is none, so I’m free to choose anyone of the keywords in the two lists, of course you want to choose one nearest to the top of the lists. So I’m making a choice now, I’ll pick FOOTBALL.
So now I write down NBA & FOOTBALL that’s my first couple.
Now you go back to the top of the page and repeat this process by changing only the period/date, instead of Last 12 months you do it with Last 90 days, you pick one keyword in each list and once more with Last 30 days.
Don’t take the same couple of keywords, that is now you have 3 couples of keywords, in my case:Last 12 months: NBA & FOOTBALL
Last 90 days: GOLF & PGA
Last 30 days: FOOTBALL & FANTASY FOOTBALLNow, go back to Google Insights again and this time you’ll enter something in the search terms. You can put up to 5 search terms, sometimes with 3 couples of keywords you’ll have 6 different keywords, but sometimes like in my case you have less, so I can save a few seconds by doing it all in one time and input my five keywords in the Search times input boxes:
NBA
FOOTBALL
GOLF
PGA
FANTASY FOOTBALLAnd then set the dropdown lists as follow:
Web Search
United States
2004 – present
SportsPress Search button and scroll down to the bottom of the page..
Now you need to listen and understand, for each keyword you’ll do the same as before, pick two keywords (often they are keyphrases, that is 2 words or more, but there can also be single word keywords) one from each list, if some keywords are in both lists, pick those. If there are numbers in the keyphrases, pretend they don’t exist, that is for instance for NBA I get “2010 NBA DRAFT” if I pick this keyphrase I will consider only NBA DRAFT without the year, that’s what I mean by using your brain a little.. Also note that above the two lists there is a dropdown list that you use to switch between your inputed keywords, that will show the different lists for each keyword.
So I do this process and here are my results:
NBA & FOOTBALL: NBA DRAFT/ESPN & FOOTBALL SCHEDULE/COLLEGE FOOTBALL
GOLF & PGA: GOLF COURSE/GALAXY GOLF & PGA TOUR/PGA SUPERSTORE
FOOTBALL & FANTASY FOOTBALL: NCAA/NCAA FOOTBALL RANKINGS & YAHOO FANTASY/ESPN FANTASYSo, now we’re done with the keyword research, really.. here comes the “hard part” of my method, yes you have to create 3 pages on your site, you can’t copy & paste and if you know nothing about the keywords then you’ll have to do a little research to at least understand what the acronyms mean.
Write 500 characters minimum (that’s characters not words) piece of text about those topics, here’s how:
Come up with a title which include the couple of keywords, then write a text by using the 4 keywords per couple as well as the couple of keywords. Short example for my first couple of keywords:
TITLE: Is football better than NBA for TV?
TEXT: I watch a lot of sport on TV and yesterday I found myself asking an old buddy of mine: “what do you prefer watching? Football or NBA?”
He then came up with an interesting theory, that college football was far more superior to any ESPN match on TV because of the length of the number of players and the action.. The fact that those NBA Draft guys are so tall and the court so small make for too heavy TV action with wide angle and zooms, it gives him headaches. Instead the football schedule is very easygoing, well he ended his theory rather confusingly and we then talked about something else..
What do you think guys? Do you prefer to watch NBA or Football on your big screen TV?OK, I just came up with this text without any effort, I know absolutely nothing about basketball and football, I didn’t do any research, but you should, I still don’t know what means ESPN, I suppose it is an organisation, and I’m not an english native speaker, so it shows a lot I’m sure, but what do I care seriously, all my keywords are inside and it’s good to go if I’m really lazy, if not for a real website I would make a little more effort, look, the same text with keywords in bold:
TITLE: Is football better than NBA for TV?
TEXT: I watch a lot of sport on TV and yesterday I found myself asking an old buddy of mine: “what do you prefer watching? Football or NBA?”
He then came up with an interesting theory, that college football was far more superior to any ESPN match on TV because of the length of the number of players and the action.. The fact that those NBA draft guys are so tall and the court so small make for too heavy TV action with wide angle and zooms, it gives him headaches. Instead the football schedule is very easy-going, well he ended his theory rather confusingly and we then talked about something else..
What do you think guys? Do you prefer to watch NBA or Football on your big screen TV?Now, you do this work three times and you’re done for the day.. You can do more, and in this case you can choose more couples or more keywords per couple, but don’t burn all your energy, it’s better to do 3 pages a day for 4 weeks rather than doing 10 pages per day for 3 days and then stop before finishing all the categories. Plus by doing only 3 pages a day, you can allow yourself to write more text per page, more is better. My small text is not enough, I don’t know how many characters it has, maybe 500, but 500 is really a minimum and you should know that the more there is the better, simply make up a story and find an angle to talk about the topic that Google Insights gave you for today’s category.
I hope by this time you have completely understood what is your daily work, if not then you seriously need to ask a clear and precise question so I can help you understand..
I recommend you set up your site, the categories, and when you’re ready you star with the first category Arts & Humanities and write your 3 pages and put them in the Arts & Humanities category of your site. Then share those 3 pages on social media, at minimum you should have a facebook, google plus and twitter account and like/+1/tweet each one of your 3 pages. If you have time left you can digg/stumbleupon/delicious/reddit/etc.
Don’t do anything more, don’t comment spam or forum spam. No! Just rest, enjoy what is left of your day and wait for tomorrow and start the Automotives category..
Can you do that for 27 days straight? Then what do you do with the 28th day? Easy you open your Google Analytics account and look at the search engine referrers. You want to know what search queries your visitors used on Google in order to come to your site. Granted most of the queries will be for pages that you’ve done earlier, you might not see queries for the pages you’ve posted on the 25th, 26th or 27th day, but it doesn’t matter, just look at those queries and then take 3 amongst the top 10 queries and create one page for each one with the title having the exact query and the text being an explanation, or anything else, here again you can be creative, repeat that query several times in your text..
If you need an example for that last day, let’s say in your top search queries there’s one being used by many visitors to get to your site and is « what sport is most popular, nba or football ? » and you want to pick it, ok then you’ll create a page that you’ll categorize in SPORTS and you’ll entitled it exactly the same « What sport is most popular, nba or football ? » then in the text of this page you’ll talk about the pros and cons of basketball NBA and football, you can place in a sentence or two the same query again, such as « Many times people ask me, hey guy, what sport is most popular, nba or football like if I was some kind of sport guru, I tell them that I have no idea and it’s up to each individual’s own preferences to know if they prefer nba or football, … »
You can find the OP’s post here http://forums.digitalpoint.com/showthread.php?t=2294531 And I wish you good luck on your way to success 
